Improving entrepreneurial structures through personnel development
- Wage subsidies for assistants (accounting, office, IT, foreign languages)
- Wage cost promotion for innovation assistants in the areas of design, PR, entrepreneurship, innovation management
- sponsored traineeships/traineeships for the gradual development of permanent employment relationships
Securing sustainability through innovation and export promotion
- Adapting the promotion of innovation and technology to the needs of non-industrial, craft-oriented companies
- Promotion of design studies and design projects on sufficiency policy
- Promotion of export clusters (e.g. common retail areas abroad)
- Adaptation of the AUMA outdoor trade fair promotion to new, relevant international trade fairs
- Manufactory 4.0: active promotion of digitisation projects for manufactories (for products, processes and commercial and non-commercial business models).
Promote regional collaboration, networking and knowledge sharing.
- promotion of Community forms of regional trade in goods and services
- Awarding of scholarships and prizes for student commitment to sustainability
- Support of image campaigns for sustainability education
- Support of “Living Labs” between companies, science and customers
- Initiation of taste development projects
Giving Financial Incentives for Good Business Practices
- Incentives for lean, ecologically optimised retail ranges
- Incentives for the creation of sharing models
- Incentives for regional procurement and regionalised logistics