Direktorenhaus Design Lab

The “Design Lab” at Direk­toren­haus brings manu­fac­to­ries in contact with designers in order to estab­lish new prod­ucts, new product ranges and sustain­able produc­tion methods.

With a team of currently 20 designers, inter­dis­ci­pli­nary design research projects are carried out. Right from the start, the objec­tive was to build bridges between tech­no­log­ical inno­va­tions and the real require­ments of manu­fac­to­rial produc­tion. This involves very different needs: Compa­nies that want to change or expand their port­folio, compa­nies that want to imple­ment new tech­nolo­gies in their oper­a­tions or compa­nies that want to address younger target groups, for example.

Laura Görs — Senso­rium

Designers are now more often looking for prox­imity to manu­fac­to­ries — many of them, who still call them­selves “indus­trial designers” after their appren­tice­ship, no longer work for the industry at all. They feel too much like a cog in the wheel there. Many young designers discover their penchant for arti­san­ship, indeed for art. They discover that there is no funda­mental sepa­ra­tion between designers and craftsmen. The Design Lab brings designers and craftsmen together.

The Design Lab orig­i­nated in the student regional design initia­tive of the Deutsche Manu­fak­turen­straße, which was created in coop­er­a­tion with the Potsdam Univer­sity of Applied Sciences: the “Haus Bran­den­burg”. It was a tempo­rary design initia­tive of both. The initia­tive was launched at the begin­ning of 2017 to bring together Bran­den­burg craft busi­nesses and manu­fac­to­ries with designers. The aim was to jointly develop special hand­i­craft and manu­fac­tory prod­ucts: they should be of high quality, corre­spond to contem­po­rary design aesthetics and above all be marketable. What the newly devel­oped prod­ucts should also have in common is that they have a regional connec­tion to Bran­den­burg.

Jan Chris­tian Schulz — Moor­werk

Not only an impor­tant and central idea — such as “craft and design under one roof” — but also the philos­ophy and the most impor­tant project proce­dures of the initia­tive were conveyed in a presen­ta­tion. The partic­i­pating manu­fac­to­ries and craft enter­prises included Baruther Glashütte and Holzw­erk­statt Postdam.

The pipe weaving mill Pritzerbe, Golem, the Ueck­er­märkische Werk­stätten, Keramik Rustika, I+E Papen­brock and about twenty other compa­nies. The Fraun­hofer Institut Golm and 17 students on the design page were also present.

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Direktorenhaus Design Lab
Direktorenhaus, Berlin
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Contact Person:
Christopher Suss